Yoomru
Features
Pricing
Install on Shopify
Instagram

Auto-post Shopify products to Instagram

Feed posts and Stories, published straight from your catalog. Photos are fitted to ratios Instagram accepts, stories get a designed canvas, and the caption is written for you.

Free plan included Official Instagram API No Facebook Page needed
admin.shopify.com
Model wearing the Aurora Linen Dress
Aurora Linen Dress
Dresses · $89.00
Published
A
aurorastudio
Just now
Model wearing the Aurora Linen Dress

aurorastudio Back in stock, $89.00. #linendress #newarrival

Live
Two channels

One product. Feed and Story.

Connecting an Instagram account creates two channels, a feed channel and a Story channel. Target them separately in any post, planner or auto-share rule, or send to both at once.

Feed
Square or portrait, caption and hashtags, with an optional first comment.
A
aurorastudio
Just now
Model wearing the Aurora Linen Dress

aurorastudio Back in stock, $89.00. #linendress #newarrival

Story
A 1080 x 1920 canvas with your text painted onto the image.
Model wearing the Aurora Linen Dress
A aurorastudio 2h
The Aurora Linen Dress
Back in stock, $89.00
Send message
Image fitting

It will not crop your photos behind your back

Instagram only accepts feed images between 4:5 and 1.91:1. Anything outside that window has to be dealt with, so Yoomru asks you once which way you want it and then never surprises you.

admin.shopify.com · Yoomru
Instagram Feed
Feed image fit

Instagram accepts 4:5 to 1.91:1. Choose what happens to anything outside that.

Background colour #EFE9E1 Save

Fit with background

The whole image is padded onto a background colour you pick. Nothing is lost. This is the default.

Zoom and crop

The image is centre-cropped to fill the nearest ratio Instagram allows.

Stories

Your words, painted on

Instagram ignores captions on stories published through the API. A story with a caption field would simply lose it, so Yoomru draws your text onto the canvas as a rounded strip. You control how it looks in Settings; turn it off and the canvas stays clean.
  • Canvas background colour, so the product sits on your brand rather than black bars
  • Text colour, text background and opacity, font size and distance from the top
  • Long captions wrap to six lines and are trimmed after that, never spilling off the canvas
admin.shopify.com · Yoomru
Instagram Story
Canvas background #EFE9E1
Text colour
#FFFFFF
Text background
#000000
Background opacity55%
Font size42 px
Distance from top620 px
Long text wraps to six lines, then it is trimmed.
Model wearing the Aurora Linen Dress
A aurorastudio 2h
The Aurora Linen Dress
Back in stock, $89.00
Send message
Connecting

Two ways in, and one of them needs no Facebook Page

Log in with Instagram

For a professional Instagram account with no Facebook Page at all. You log in on instagram.com and that is it. The token lasts about 60 days and Yoomru refreshes it before it expires.

Log in with Facebook business

For a Business or Creator account already linked to a Facebook Page. Posts go through the Graph API on a long-lived page token.

Product videos

50+ templates, rendered from your catalog

Vertical 9:16 video for Reels, TikTok and Shorts, built from the product's own photos and your brand kit. Every clip below came out of the renderer. Hover one to watch it run.

Product Showcase template

Product Showcase

Bold Type template

Bold Type

Flash Sale template

Flash Sale

Lookbook template

Lookbook

Parallax template

Parallax

Shutter template

Shutter

Magazine Cover template

Magazine Cover

Card Deck template

Card Deck

Countdown template

Countdown

Phone Frame template

Phone Frame

Paper Cut template

Paper Cut

Risograph template

Risograph

Neon template

Neon

Split Flap template

Split Flap

1080 x 1920, 30 fps MP4 166 royalty-free tracks, or upload your own Your logo and colours from the brand kit Rendered when the post publishes
AI UGC

Your product, on a person

The creator-style clip that actually performs, without a model, a studio or a shoot. Pick a scene, and your product is put on it: worn, held, or set down where it belongs. Every clip below is the scene itself, waiting for a product.

Tops & tees Dresses & outerwear Beauty & skincare Drinkware & kitchen Jewellery & accessories Gadgets & tech Home & decor Pets & kids
Mirror selfie UGC scene

Mirror selfie

Street walk UGC scene

Street walk

Café table UGC scene

Café table

Turn in daylight UGC scene

Turn in daylight

Doorway pose UGC scene

Doorway pose

Evening stairs UGC scene

Evening stairs

Counter routine UGC scene

Counter routine

Hand swatch UGC scene

Hand swatch

Vanity close-up UGC scene

Vanity close-up

Morning pour UGC scene

Morning pour

Counter styling UGC scene

Counter styling

Fridge grab UGC scene

Fridge grab

Hand detail UGC scene

Hand detail

Getting ready UGC scene

Getting ready

Neckline close-up UGC scene

Neckline close-up

Desk setup UGC scene

Desk setup

Unbox on the bed UGC scene

Unbox on the bed

On the move UGC scene

On the move

Shelf styling UGC scene

Shelf styling

Sofa corner UGC scene

Sofa corner

Window light UGC scene

Window light

Treat reaction UGC scene

Treat reaction

Play on the rug UGC scene

Play on the rug

Walk-out UGC scene

Walk-out

24 scenes across 8 product categories Clothing is worn, everything else is held or placed You see the still before it becomes a video Labelled as AI-generated, as TikTok and Meta require
Collages

Ten layouts, built from the photos you have

A branded image instead of a bare product shot. Every network takes one, including the ones that will not take generated video, and one good photo is enough: layouts that show several frames re-crop the same shot rather than tiling it.

Grid Four collage layout

Grid Four

Hero + Three collage layout

Hero + Three

Split Pair collage layout

Split Pair

Price Card collage layout

Price Card

Column collage layout

Column

Stack collage layout

Stack

Polaroid Wall collage layout

Polaroid Wall

Band collage layout

Band

Frame collage layout

Frame

Ticket collage layout

Ticket

Square, portrait, story and pin sizes The right size picked per network, automatically One product photo is enough Your logo and colours from the brand kit
Automation

Posting to Instagram without opening Instagram

Auto-share

New products post themselves

Publish a product in Shopify and it goes out to the Instagram channels you switched on, using that channel's template. No queue to build, no reminder to set.
  • Hold every launch for a review window before anything reaches your feed
  • Stagger the feed and the Story so they do not land in the same second
  • Products with a future availability date post the moment they go live
admin.shopify.com · Yoomru
Auto-share Today
2:14 PM
Product published
The Aurora Linen Dress
Review window
Holding 15 minutes before anything goes out
2:30 PM
Facebook Posted
Link card and first comment
2:35 PM
Instagram Posted
Feed image, auto-fitted
2:40 PM
Pinterest Queued
Pin queued, 5 minutes apart
Planners

Keep the catalog in rotation

A planner re-shares what you already sell on a schedule you set, so older products keep appearing on the feed instead of sinking the day after launch.
  • Filter by collection, tag, product type, vendor or creation date
  • Skip out-of-stock products, re-checked again at posting time
  • Interval or weekly schedules, with sleep hours so nothing posts overnight
admin.shopify.com · Yoomru
New planner
Type Filters Schedule Order Content
Products to share
Filtered Specific products
Collection
Dresses
Tag
linen
12 products match these filters
Continue
AI captions

Captions written per product

Your catalog goes into the prompt, so the caption names the real product and the real price rather than something generic. First comments work on feed posts; stories have no comments.
  • The prompt is editable and shown in full, never hidden from you
  • Push the hashtag block into an automatic first comment and keep the caption clean
  • If a generation fails the post still goes out on its fallback text
admin.shopify.com · Yoomru
Write with AI

This exact text goes to the AI. Edit it however you like.

Write a short, upbeat caption for {product_name}, {product_price}. Mention the fabric and the fit. Add three hashtags.
Reset to default Generate
Result
Soft, breathable linen that keeps its shape all day. The Aurora Linen Dress is back in stock at $89.00, in three colours. #linendress #newarrival #aurorastudio
Generated at publish time, per product Used this month: 12 of 250
The composer

Instagram needs an image. You find out here.

Every channel gets its own tab and its own fields, and turns green the moment it has everything that network asks for. Instagram will not let you schedule without media, so the composer says so while you write instead of failing afterwards.

admin.shopify.com · Yoomru
Schedule post 5 channels
Model wearing the Aurora Linen Dress
The Aurora Linen Dress
$89.00
+ Add
Sync content
Content Write with AI
{product_name} just landed. {product_price}, in stock now.
#newarrival #linendress
Attach media
Product image All attached images Custom media Generate a video
Model wearing the Aurora Linen Dress Model wearing the Aurora Linen Dress
Schedule for
Jul 11, 2026 · 6:45 PM
Europe/Lisbon, your store's clock
Schedule Share now

FAQ

Instagram specifics, answered. Anything else, we are one email away.

Contact us at [email protected]

Yes. Instagram only allows publishing through its API from a professional account, so a personal account has to be switched to Business or Creator first. It is free and takes a minute in the Instagram app, and it does not change how your profile looks to followers.
No. Yoomru supports both methods: the classic Facebook-linked business account and the direct Instagram Login, which needs no Facebook Page.
Yes. A post with a single video is published as a Reel, which is how Instagram's API handles video now. The ten built-in video templates render vertical 9:16 clips, the shape Reels wants, so a planner or auto-share rule can turn your catalog into Reels on a schedule. A carousel can hold up to ten items and may mix images and video.
Instagram captions cannot carry clickable links. Use the link-in-bio pattern, or Stories where your account qualifies.
The Instagram API ignores text captions on stories, so Yoomru paints your title onto the 9:16 canvas. You control the colors in Settings.
Nothing you have to act on. An Instagram-login token lasts about 60 days and Yoomru refreshes it before it runs out, so the channel keeps posting. Changing your Instagram password or revoking the app's permission does end the connection, and you get a notification so you can reconnect rather than finding out from a missing post.

Put Instagram on autopilot

Free plan included. Your next product will announce itself.